MSc Marketing and Retail Innovation
The Marketing and Retail Innovation programme at the University College Dublin will ensure that students have a comprehensive grounding in marketing, while opening up their opportunities to embrace the data and technological changes occurring in our industry which are transforming retail all over the world.
Quick Facts
| Duration | 1 year full-time |
| Start Date | September |
| Tuition Fee | €21,520 per year |
| Location | Dublin, Ireland |
Retail is everywhere, and this programme at the University College Dublin delivers fundamental learnings that are applicable across multiple sectors. Some of the greatest companies in the world will feature at the heart of your studies – from Amazon to Tesco, Primark to Burberry and Alibaba to Unilever. Our MSc in Marketing and Retail Innovation is about integrating the new and old, the physical and digital, the consumer and the supplier.
The goal of this programme is to deliver a unique perspective and immersive experience where students can learn from each other, make connections, develop new skills, and be inspired to reach the next level within their marketing and retail careers.
Courses included:
- Corporate Marketing Strategy
- Consumers in a Digital Age
- Consumer Insights & Analytics
- Omnichannel Marketing Communications
- Strategic Retail Leadership
- Leading Retail Innovation
"Achieving a decarbonized and sustainable energy system to help mitigate climate change is one of the major challenges facing humanity today. The electrical power system has a central role to play in this as emphasis is placed on increasing renewable generation and electrification of the transport and heating sectors. These developments are rapidly changing the way the power system is planned, designed and operated. Ireland is at the forefront of these changes with ambitious targets to reach 80% renewable generation by 2030, reduce green house gas emissions by 51% by 2030 and achieve net zero by 2050. Consequently demand for employment in the sectors related to renewable energy and smart grid management has never been higher. The School of Electrical and Electronic Engineering at UCD and the UCD Energy Institute have built a strong track record of research in power systems. The academics involved in this MEngSc programme in Electrical Power Networks bring this wealth of research experience to their teaching. Should you be interested in pursuing a career in research then opportunities for continuing studies though PhD programmes are also available."
Programme Director Professor Terence O’Donnell
Career Opportunities
- The UCD Smurfit Career Development Centre team will work with you to define your career path and support you in developing the career-related skills, know-how, and confidence to pursue your post-MSc career goals.
- Our holistic programme is designed to support you at key points in your career development. Our programme is structured into three key stages, designed to support you in building and driving your own career.
- A variety of workshops, events, one-to-one career appointments and access to a range of online tools and resources prepare you for future opportunities.
Why study with us?
UCD is consistently ranked in the top 1% of higher education institutions worldwide. In the 2022 QS World University Rankings, UCD was again named as one of the best universities globally, and was placed 173rd in the world.
UCD is the most international and diverse university in Ireland with 8,500 international students from 130 different countries. Our network of 288,000 successful and influential alumni can be found in 169 different countries around the world.
The UCD campus is one of the largest urban campuses in Europe and is situated just 5 kilometres from Ireland’s capital city of Dublin. Our students enjoy world-class teaching and learning facilities, modern and comfortable student accommodation, state-of-the art sports and fitness amenities, an Olympic sized swimming pool, a cinema, cafes and student centre all on our beautiful, nature-filled campus.